Professional Summary
This concise overview highlights my creative problem-solving skills and my ability to develop and enhance brand presence across various platforms.

Skills
Social Media Strategy + Management, Graphic Design, Video Production, Brand Development, Content Creation

Experience
Barstool Sports | Million Dollaz Worth of Game

2022-2024

• Managed social media presence, growing engagement and promoting episodes

• Gained over 1.15 million followers across platforms in under 1.5 years

• Created all thumbnails, social media graphics, and various other graphic projects

• Developed and executed interactive contests, such as music intro polls and rap contests

• Edited podcast episodes for smoother flow and quality, incorporating sponsor ads

• Produced highlight clips from episodes and live streams, ensuring engaging content

• Promotional content for live events (ex. Gillie Fest, Gillie & Wallo’s KO Party, PFL, NASCAR)

• Trained interns and team members in social media strategies and graphic design

• Managed sub-brands including Gillie & Wallo Adventures, Where’s Wallo, & Gillie On Sports

• Generated $3k-&10k+ weekly on Facebook video posts

Barstool Sports | Main Page Tik Tok

• Utilized new features such as stories to promote Barstool content from various brands

• Curated “Ask The Office” videos creating engaging office content regularly

• Designed social graphics for carousel slider posts

Barstool Sports | Pat Bev Pod

• Designed social graphics for use on instagram and youtube podcast clip thumbnails

• Contributed to Facebook video content distribution

Nike | NY VS NY High School Basketball League

2021 - 2025

• Captured engaging highlights from basketball games

• Programming best moments for social media distribution

• Exceeding client’s expectation with content reach & audience growth

Business Untitled Podcast | Brand Director

2023-2025

• Designing logo, thumbnails, social graphics, and visual identity

• Curating social content optimized for different platforms

Recap Group | Channel Manager
2025 – Present

• Repurposed IP from major entertainment companies (including Fremantle) into engaging YouTube content, driving new revenue streams from legacy and new productions.

• Conceptualized and produced compilation videos, short-form vertical content, and trend-based uploads to maximize reach and audience engagement.

• Managed the Famous Auditions channel (1.5M+ followers, ~$20K/month revenue) and scaled the official X Factor USA channel (4.5M+ followers, ~$12K+/month).

• Created optimized titles, metadata, and thumbnails, testing up to 3 design variations per video to increase CTR and overall performance.

• Edited and produced the “What’s Hot” gossip/news series spotlighting talent show contestants, keeping content timely and relevant.

• Analyzed algorithm updates and performance analytics to refine publishing strategy and ensure consistent growth.

• Led and trained interns in video editing to maintain brand style and accelerate output across multiple channels.

• Delivered weekly reports summarizing channel performance, insights, and strategic recommendations.

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Education
The City College of New York
Undergraduate in Fine Arts with a focus in Design Studies

 

 

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